Shop by Brand: Imagination Generation

Off to the Races!

Can you handle a track with all the twists and turns? You're in for miles of fun! Then hit the breaks, mix up the track, and start a new challenge. See you at the finish line.

Stock Car Speedway is fueled with plenty of pieces to race all day long. It comes with three cars to be shared with all your child's friends. This set includes fun pieces like a bridge, ramps, and accelerator straightaways as well as interesting pieces such as curves, caution corners, and an L-shape curve piece. And what's a raceway without a pit row and finish line? It packs this and much more. Your child will be racing off to play with this set any day of the week!

Why You'll Love It:

Encourages imaginative play and develops fine motor skills. Made from safe, water-based paints and natural cuts of wood. For more racing fun, check out Imagination Generation's Stock Car Ramp Racers set.

Get Wild!

This Stop and Go Paddle Set from Imagination Generation includes everything you need for a fun, energetic activity. Get your pre-schoolers, kindergarten students, and early learners on the move with six energetic signals on natural wooden panels. Will you hold up the "Fast" bunny or the "Slow" turtle? Or change things up with the "Hop" or "Skip" paddles to encourage good reflexes, direction-following, and reading skills.

Why You'll Love It

Whether running activities in gym class or getting your little ones in the flow of a new classroom setting, it's easy to string together fun with this three-piece paddle set, made from natural cuts of wood. Colorful animals capture kids' attention with smiling faces and cute designs!

As long as there has been language, there has been storytelling. One of our oldest traditions, passed down from generation to generation for thousands of years, it's a great way to teach, to learn, or to just have fun! And it has never needed a screen or batteries.

Now it's your turn to roll your very own story with Story Time Dice! Suitable for all ages and any number of players, these seven big, chunky polyhedral dice come in a variety of fun shapes, and with a quick roll will help you spin a million grand tales. Pit 12 heroes against 10 villains in 6 settings, using 20 tools and 8 vehicles to overcome 6 obstacles and claim 6 prizes! Can you create an adventure in which a lost diver thwarts a robot in a haunted house using music and a time warp to collect a valuable treasure? It's all up to the dice, and your imagination!

This Story Time Dice set includes:

3 six-sided dice with settings, obstacles and prizes

1 eight-sided vehicles die

1 ten-sided villains die

1 twelve-sided heroes die

1 twenty-sided tools die

1 guide to every icon on the dice

4 recommended games to play: Once Upon a Time, One by One, Heroes & Villains, and Rescue Operation

Roll at your own risk!

Story Time Dice are back! Roll your way into a spooky and supernatural world of storytelling. These seven jumbo polyhedral dice illustrate 72 classic horror concepts and combine to roll over 6 million story combinations. And the best part? They glow in the dark!

Pit twelve intrepid heroes against twelve menacing monsters across eight scary settings. Overcome eight obstacles with the help of twenty tools, but stay wary of the six troublesome twists! Will your heroes survive? The answer is just a roll away!

Got Goosebumps?

If you need a little help getting started, every set of Story Time Dice: Scary Tales comes with a handy dice guide with 8 suggested games to play. They range from simple storytelling games for beginners to complex, turn-based party games with lots of rolling. There's even a special crossover game for owners of Story Time Dice and Story Time Dice: Fairy Tales! Are you brave enough to play them all?

The Rules of the Road

Children need to recognize and understand the essential road signs and safety rules at an early age, what better way to teach them than with play toys? This set includes all the standard signs: stop, railroad crossing, speed limit, do not enter, people crossing, parking, yield signs, and even stop lights. Now let's go for a ride around town!

These street signs are designed to fit with all major brands of train toys, block sets, and carpet rug playmats. Simply put them on the roads of your child's toy towns and watch as they begin to understand the rules of the road. They'll develop cognitive and both fine and gross motor skills along the way. Our signs are cut from solid wood, sanded smooth, and finished with safe, water-based paints.

Why You'll Love It:

Many playsets come with the bare necessities like cars, figurines, and road, but lack important pieces to make a child's imagination run wild. These signs can make plain roads on playmats into full-fledged city streets. Some sets give you just one of each sign. With our set, you'll get more of the most common signs as well as some unique signs that are important to understand at any age.

In Sub Shop, the game of competitive sandwich construction, use 8 ingredients to build 11 unique sandwiches to fill the picky and particular orders of 9 zany customers! Lay your ingredient cards onto the real tablecloth game board, and when you complete an order, ring the kitchen service bell, shout "Order up!" and collect your tip!

When you think you've got the core game down, try the advanced rules and add in the action cards. You can double the tip before claiming a sandwich! Or, if your opponent is close to claiming their own sandwich, you can make theirs moldy! Add an extra sandwich for the chance at extra money, or make a foe fix a broken oven.

Sub Shop cards are printed on high-quality German card stock and plastic-coated for longevity and playability. The service bell is real, restaurant-quality stainless steel, and the table cloth game board is real linen! Take quick, strategic card-based gameplay, add quality game components, top it off with original art, fun facts, and silly character bios, and you've got an addictive card game perfect for all ages!

Our retail display is a real shelf talker! Colorful and eye-catching, each side of the box puts the premium game components on full display, so customers can easily see what comes with the game. And to make it really 'pop' as a counter display, the lid pops-up to create a showy, 16" tall backdrop topped with our die-cut sub sandwich logo. Each display case holds 12 units.

The Perfect Batch Made from Scratch!

Start from scratch and make four lovely sugar cookies. You'll find everything you need to make your baked goods; the secret to the recipe is you!

This playset encourages imaginative play and develops essential sills such as following recipes, sharing, and fine motor skills. It's cut from natural wood and finished with safe, water-based paint.

Why You'll Love It:

Pretend play is crucial for young learners to enhance social and emotional skills, language skills, and problem-solving skills. This pretend baking set comes with all the ingredients little bakers need to make sugar cookies: an egg, flour, sugar, milk, and butter. It even has all the kitchen tools to they would need to make the real thing: rolling pin, spatula, whisk, mixing spoon, scale, baking sheet, and oven mitt. When they're all done, they can enjoy four delicious cookies!

Ultimate Playroom Pieces!

Introducing Funny Furniture, a collection of cartoon-inspired kids playroom furniture designed to look like they've been pulled right out ofthe television! Adorned with hand-drawn plaids, floral patterns, zigs and zags, you've never kids children's furniture quite like this. In this set, we've included a brown wood grain kids table and four colorful play chairs. Each set is made of natural wood and finished with water-based safe paints. Assembly is simple and all hardware, fasteners, tools, and instructions are included. Easy peasy!

Why You'll Love It:

With Funny Furniture we endeavored to design the kind of play furniture that inspires children to create! We think this is the perfect arts & crafts activity table, but is also great for board games, imaginative play with action figures and wood figurines, and is even great for reading and coloring. The 26" x 22" rectangular kids table stands 19" tall, about half the size of standard adult tables, and is the perfect size for growing toddler boys and girls. It's a great addition to bedrooms, playrooms, even living rooms--wherever you want your child's creativity to flourish!

COUNTRY LIFE

Have you ever wanted to be the best lil farmer in the countryside? Well now you can with this Take-Along Barnyard Playset from Imagination Generation. Inside is everything you will need to run your own little farm, seed the fields with fruits and veggies, line up the fences any way you want to, let all the animals graze wherever. It's all up to you in how you want to run the place! You'll get all your animal friends like a cow, horse, sheep, chicken, and pig as well as a pet dog and cat. But that's not all, you'll have plenty of fruits and veggies to plant and harves such as tomatoes, apples, pears, and carrots. Use the tractor included to drive out to all the fresh crops and put them in the cart to take back to the barn. Or drive out to the pond on the other side of the fields and feed the ducks. You'll love this little slice of country livin'.

Why You'll Love It

This Barn playset encourages imaginative play and creativity. When you're done playing, every piece fits neatly into the barn and can be folded back up. The convenient handle also makes the entire set easily portable. As with all of our Imagination Generation Playsets, every piece in this set is made from sanded and natural cuts of wood and safe water-based paints.

Let's Get to Work!

Put on your hard hat and let's get to work! Drive your construction vehicles, move heavy items, and take care of business! With your sturdy steam roller and bulldozer, you have all the tools you need to finish the job. Load up your equipment on the carrier truck and make your way to the construction site! Develop fine motor skills, spatial awareness, and imaginative play with this solid wooden truck set. Made from natural wood and decorated with water-based paint.

Why You'll Love It:

These three Tough Trucks are all kinds of interactive! Un-hitch the trailer and lift the loading ramp, lift the steam roller, then lift and dump the bulldozer's shovel. Each little activity is a big source of development for fine-motor skills and manual dexterity. Made from natural cuts of wood, these traditional toys are simple but enriching and play very nicely with wooden trains and cars.

Short Stack of Excitement!

The Traveling Pancake House playset from Imagination Generation is one innovation we wish were real! Open the roof of this cute little blue and orange house and find some delicious treats waiting to be served! There's 4 pancakes, 2 bacon strips, 2 eggs, 2 strawberries, 2 slices of butter, maple syrup, 2 plates, 2 forks, 2 knives, a frying pan, menu and stove burner. Create the perfect breakfast!

Why You'll Love It:

It's all in the name. This playset packs right up into its illustrated carry box and can be taken anywhere! There's a tempting number of dessert options, and all sorts of fun colors and designs. What's more, playing pretend and serving others is a great source of social learning and encourages vital skills like sharing. This lil shoppe is great for budding entrepreneurs ages 3 and up.

Have A Little Encourage-Mint!

The Traveling Sweet Shoppe playset from Imagination Generation is one innovation we wish were real! Open the roof of this cute little blue and yellow shop to find 13 delicious treats just waiting to be served. There's five lollipops, five candies, 4 chocolate bars, and delightful display stands to make your shop look and feel like the real thing! Choose all your favorites!

Why You'll Love It:

It's all in the name. This playset packs right up into its illustrated carry box and can be taken anywhere! There's a tempting number of dessert options, and all sorts of fun colors and designs. What's more, playing pretend and serving others is a great source of social learning and encourages vital skills like sharing. This lil shoppe is great for budding entrepreneurs ages 3 and up.

Work like a captain, play like a pirate!

Do you know an aspiring shipwright? (That's someone who builds and fixes ships!) Every seaworthy pirate vessel needs a handy helper, and this work bench has all the right tools.

Why You'll Love It: You can really pound the nails with the claw hammer, and tighten up those screws and bolts with the screwdriver and wrench! The vise holds tricky pieces in place, the ruler keeps everything lined up, and the saw cuts them down to size!

What's in the Box? Six tools: vise, screwdriver, hammer, wrench, ruler, and saw. Twenty-six fasteners: ten bolts, ten nuts, six nails. Six pieces of working wood. Four extra accessories: compass, chest, life preserver, and anchor. Stick the jolly roger on top, add the pirate head, and make the wheel really spin!

Stands about 31" tall, with a work surface 21" wide and 10.5" deep. The surface is about 20" from the ground, providing perfect accessibility to toddlers!

Save Room for Dessert!

Get ready to serve up some seriously sweet treats with our Wood Eats! Warm Delights Frosted Cookies Set. This set features 8 unique shapes and flavors to enjoy, like chocolate mint, strawberries nG++ cream, and lemon shortbread, so thereG++s something for everybody! WeG++ve also included an oven mitt for more realistic play.

Why You'll Love It:

Why youG++ll love it: Pretend play is a classic and convenient way for children to develop critical social skills while letting their imagination and creativity flourish. This set is compatible with other brand name baking sets, as well as your favorite additional Wood Eats! accessories. Our sweet treats are made from natural cuts of wood and decorated with safe, water-based paints.

Tip the Scale to Learning!

Teaching little learners weight and measurement concepts can be a challenge. How do you hold their attention long enough to learn these vital skills? Should it be fun or educational? Make it a balancing act!

This scale comes with two measuring trays and six weights in three increments. They'll learn estimation skills, measurement skills, and comparing and contrasting of objects; it's the perfect balance of learning and fun!

Why You'll Love It

The Weights and Measures Balancing Scale comes with everything you need to teach your child the science of arithmetic, balance, estimation, and colors. With nine classic components made of wood and metal, you'll feel great about your young scientist's screen-free play!

Welcome to Wholesome Foods!

This wooden shopping cart jumpstarts early mobility and balance, all while little ones learn to shop just like the grownups. Develops fine motor skills and encourages exploration and discovery with every step.

This cart is a vibrant red cart and has silver-painted pieces that would normally be metal on a real cart. It requires of the use of tools but comes with detailed instructions for easy assembly. Made with natural cuts of wood and finished with water-based, safe paints.

Why You'll Love It

Your child will role play having their own grocery store. Help them pick out healthy play foods and teach them how to make balanced meals from their choices. This Wholesome Foods shopping cart is the perfect complement to play food toys from all compatible brands. The cart is made of cuts of natural wood, safer than plastic or metal carts on the market. Check out all other Imagination Generation products as well as Wood Eats! playsets to go with the cart.

Up, Up & Away!

Welcome aboard WondAir! Buckle up and get ready to embark on an endless adventure. Let your imagination soar as high as the sky and guide you to your dream destination. Where will you end up? There's plenty of room for all your luggage too, so pack your bags and bring your passport. Adventure is calling!

Why You'll Love It:

Independent, pretend play is vital to the development of your little one's capacity to think creatively and engage with others. This WondAir Passenger Plane comes fully equipped with cabin crew (pilot, co-pilot & one flight attendant), four passengers, one piece of luggage and a fold-up boarding ramp that transforms into a door. Crafted entirely from cuts of natural wood and finished with non-toxic paints.

Six eggcellent solid wood eggs in an authentic recycled paper pulp carton! Included are 3 white and 3 brown eggs, smooth and painted with no visible grain.

Why You'll Love Them: Independent, pretend play is crucial for young learners, and what better instruction tool than favorite foods? These eggs are great for pretend breakfast and baking!

But that's not all... These eggs can also be decorated with crayons, paint and other art supplies for a fun Easter activity. And did you know that chicken owners have used wooden eggs for years to seed their nests? These solid wood eggs look and feel like real eggs, which tricks chickens into continuous laying even when the fresh eggs are harvested! These eggs really are eggcellent!

Order up!

This is good food, fast! Start by building your big, juicy burger, piling it high with lettuce, cheese and tomato. Add two crispy chicken tenders and a side of golden, thick-cut fries. Mm-mmm! There's plenty of ketchup and hot sauce if you need it. Once you've taken a big bite, wash it down with a cool drink. Ahhh...

Why You'll Love It: Independent, pretend play is crucial for young learners, and what better instruction tool than favorite foods? Creating new burger combinations and distributing fries and tenders into their boxes refines fine motor skills while also teaching counting and matching. Bet you didn't know this food was delicious and educational!

What's in the Box? The full set includes two buns, lettuce, cheese, tomato, a burger patty, fries, tenders, hot sauce, ketchup, cola with a straw, and a big tray to carry it all!

Wood Eats! Fruit Slicers

It's time to get cooking! We need to slice up these delicious, crunchy fruits. Grab your knife, cutting board, choose a fruit, and get to work. Remember to tuck in your fingertips! Kids love to help out in the kitchen, and these Fruit Slicers let them really prepare fruits by slicing through Velcro with a fun scccrrrttch! sound. The playset includes an apple, kiwi, banana, strawberry, orange, and lemon.

Why You'll Love It: Fruit Slicers are a simple toy with hours of replay value. Made from all-natural wood components that are smooth, safe, and splinter-free, they make a great addition to any pretend kitchen. Guiding the knife between the two halves of the fruits develops fine motor skills and develops the fundamentals of wholes, halves, and early fractions. Best of all, early play and familiarity with nutritious fruits also inspires healthy diet choices in the future!

Wood Eats! Happy Birthday Party Cake

You've planned the perfect birthday party, now it's time to cut the cake! Pick up your serving tool and listen to the SCRRTCH as you really slice the pieces apart! How many pieces make a whole cake? Oh! Did you remember the candles? Do you know how many you need to add? Count them out: 1, 2, 3, 4, 5... perfect!

Why You'll Love It: Independent, pretend play is vital for young learners, and what better instruction tool than birthday cake? Kids develop crucial social and speech skills throwing imaginary parties and serving slices of cake. Plus, cutting the cake with the serving tool refines fine motor skills while also teaching counting and fractions. Bet you didn't know cake was delicious and educational!

What's in the Box? Five pieces of cake, five candles, a serving tool, a cake platter, and a Happy Birthday decoration.

Make the perfect pan pizza, just the way you like it!

Love pepperoni, mushrooms, peppers, ham? Pile 'em on! Just pick up your favorite topping, hold it to your slice, and feel it SNAP into place with the power of magnets. Or, if you prefer, a plain slice looks just as nice! When it's time to eat, slice up the pie with the rolling pizza cutter. Listen to the SCRRTCH as you really cut the pieces apart! How many meats and vegetables did you use? Can you name them? How many slices make a whole pizza pie?

Why You'll Love It: Independent, pretend play is crucial for young learners, and what better instruction tool than pizza? Creating new topping combinations and slicing up pieces refines fine motor skills and while also teaching counting, fractions and matching. Bet you didn't know pizza was delicious AND educational!

What's in the Box? Pepperoni, mushroom, ham, tomato, olive, onion, pepper, 6 plain slices, a rolling pizza cutter, and a big green pizza pan, all packaged in a real cardboard pizza box!

How does your sandwich stack up?

Start by slicing your bread on the cutting board. Listen to the SCRRTCH as you really slice it apart! Lettuce, tomato, cheese, cucumber, salami--what do you like on your sandwich? Pile on whatever you like, and watch it stack higher and higher! When it's done, serve it up on the plate and enjoy! You can even make a second sandwich for a friend--or if you're hungry, have both yourself!

Includes four slices of bread, tomato, cucumbers, cheese, lettuce, salami, and a bottle of ketchup, as well as a knife, a cutting board, and a serving plate.

Why You'll Love It: Independent, pretend play is crucial for young learners, and what better instruction tool than sandwiches? Stacking up new combinations of ingredients and slicing them apart refines fine motor skills, even portion sizes and healthy food choices. Bet you didn't know sandwiches were delicious and educational.

Just your cup of tea, this pastry tower makes one sensational centerpiece!

And don't these desserts look positively divine? Do you know which one you'd like to try first? I see delicate layer cakes, a creme roll, a colossal cupcake, even a cream puff. And it all looks so delicious! Why don't we each take one and share?

Why You'll Love It: Tea parties are a great way to develop crucial social skills like serving others, taking turns, and sharing, and this pastry tower makes one sensational centerpiece! So fill up your tea cup, stir in a little milk, and sample one of these delectable treats!

Includes 1 two-tier dessert tower, 8 pastries, and a pair of teacups, saucers, and stirrers. The tower stands about 10" tall and requires some simple adult assembly

Wood Eats! Veggie Slicers

It's time to get cooking! We need to slice up these delicious, crunchy vegetables. Grab your knife, cutting board, choose a vegetable, and get to work. Remember to tuck in your fingertips! Kids love to help out in the kitchen, and these Veggie Slicers let them really prepare vegetables by slicing through Velcro with a fun scccrrrttch! sound. The playset includes a tomato, onion, radish, carrot, zucchini, and eggplant.

Why You'll Love It: Veggie Slicers are a simple toy with hours of replay value. Made from all-natural wood components that are smooth, safe, and splinter-free, they make a great addition to any pretend kitchen. Guiding the knife between the two halves of the veggies develops fine motor skills and develops the fundamentals of wholes, halves, and early fractions. Best of all, early play and familiarity with nutritious vegetables also inspires healthy diet choices in the future!